Humanizing Healthcare is a webinar and podcast program dedicated to sharing insights and best practices to make healthcare more human and fulfilling for all. With healthcare innovators and thought-leaders, we discuss how to better support everyone in the healthcare ecosystem: clinicians, patients, families, and the broader care team, to deliver experiences and outcomes that inspire lasting relationships. Powered by Fidelum Health and Planetree!
Humanizing Healthcare is dedicated to sharing insights and best practices to make healthcare more human and fulfilling for all. With healthcare innovators and thought-leaders, we discuss how to better support everyone in the healthcare ecosystem: clinicians, patients, families, and the broader care team, to deliver experiences and outcomes that inspire lasting relationships.
For decades, the healthcare industry has increasingly been perceived as a profit-driven enterprise, often overshadowing the fundamental values of compassion and empathy that lie at the heart of patient care.
But, some healthcare leaders are doing it differently.
One of them is Mark Baiada, Chairman and Founder of BAYADA Home Health Care. He joins us to tell us more on how they deliver reliably compassionate and excellent patient care experiences, The BAYADA Way.
He shares his 50-year journey from a young entrepreneur with $16,000 to a leader in global home healthcare. He explains how he built the company around the values of compassion, excellence, and reliability, codified in “The BAYADA Way,” and how these principles continue to shape patient care today.
Mark discusses why he gifted $20M to employees and transitioned BAYADA Home Health Care to a nonprofit to safeguard its mission for generations to come. He also shares hard-earned wisdom on balancing mission and efficiency in healthcare.
We also talk about BAYADA’s latest endeavor, revolutionizing nursing education to prioritize real-world clinical training and patient relationships. In addition, we discuss the state of for-profit vs. nonprofit healthcare and how leadership, not tax status, determines the quality of care.
If you’re interested in mission-driven leadership and healthcare innovation, tune in to this episode and hear from an entrepreneur who built an excellent healthcare business from scratch.
Key Takeaways
Introduction (00:00)
Why Mark Baiada started a home healthcare company in 1975 (03:21)
The early challenges of running a healthcare business (07:03)
The “The BAYADA Way” and how it guides company culture (09:33)
The importance of teaching caregivers interpersonal skills (13:42)
Why Baiada transitioned his company to a nonprofit (18:49)
For-profit vs. nonprofit healthcare: Which is better? (23:37)
Advice for healthcare leaders on mission-driven management (25:20)
Additional Resources
The Bayada Way Website: https://www.bayada.com/the-bayada-way
Managing by Values Book: https://www.amazon.com/Managing-Values-Action-Extraordinary-Results/dp/1576752747.
J. Mark Baiada’s LinkedIn: https://www.linkedin.com/in/j-mark-baiada-650812
—-
Fidelum Health LinkedIn Page: https://www.linkedin.com/company/fidelum-health/
Planetree LinkedIn Page: https://www.linkedin.com/company/planetree/
—-
Unlock the power of our HUMAN Brand™ insights model for enhanced patient, team member, and care provider experiences: https://fidelumhealth.com/
Learn how Planetree can help your organization deliver person-centered care at: https://www.planetree.org/
